iA


Marketing (EN)

Heineken Movie
What a great production for this TV commercial. Continua – ‘Heineken Movie’.
Social CRM
Do you know what Social CRM means? Keep reading... Continua – ‘Social CRM’.
Neuromarketing
Do you know what Neuromarketing is? Continua – ‘Neuromarketing’.
Twitting for vanity
A micro-ethnographic of twitter usage, written by Marcos Figueira Continua – ‘Twitting for vanity’.
Leveraging Brands
Why brands should leverage social media Continua – ‘Leveraging Brands’.
Social Networking
Ten Tips to make social networking work. Continua – ‘Social Networking’.
Corporate blogging
6 Reasons Every Small Business Should Be Blogging. Continua – ‘Corporate blogging’.
Tell your story
Branding is about telling a good story... Continua – ‘Tell your story’.
Competitive Intelligence
In business, you always need to know what your competitors are doing... Continua – ‘Competitive Intelligence’.
Fresh Content
The importance of fresh content for any website cannot be understated. Not only are returning visitors greeted by new material, but more importantly, search engines are. Continua – ‘Fresh Content’.
Business name
What’s in a business name? Plenty. Not only must your name reflect your brand and be memorable... Continua – ‘Business name’.
Promote yourself
As a freelancer (or potential freelancer), you live and die by your ability to sell your services. Continua – ‘Promote yourself’.
Going Global
Taking a young business global shouldn’t be a long-term dream — it should be a reality. Continua – ‘Going Global’.
Email Marketing
Mailing to rented or purchased e-mail lists won’t establish the trust you need to reap - and keep - customers. Continua – ‘Email Marketing’.