Com o sucesso do Twitter já era de se esperar o surgimento de inúmeras outras plataformas e soluções similares. Tais ofertas, incluem funcionalidades variadas, adicionais ao Twitter. Confira a seguir 12 opções selecionadas:

A Micro-Ethnographic of Twitter Usage by Marcos Figueira About fifty years ago, Andy Warhol anticipated that everyone would be famous for fifteen minutes. The willingness for fame is intrinsically related to vanity itself. In the realm of the digital age, the barriers today for vanity (self) publishing, thanks to the advance of digital technologies, notably the internet, are incredibly low. Blogs, personal web pages and the social networking spaces (MySpace, Facebook, Orkut, Twitter etcetera), could be viewed as an enormous vanity arena, ...

Por Emily Steel, The Wall Street Journal Quelch, professor da Harvard Business School e diretor da WPP, participa do programa que terá verba de US$ 4,6 milhões O grupo publicitário WPP e a empresa de internet Google aliaram-se para financiar pesquisas sobre como os anúncios na mídia tradicional e digital funcionam juntos para influenciar as escolhas do consumidor.

Community Building Enabling constituents to communicate with each other and share information, tips, stories and resources will result in increased brand awareness and loyalty.

1. Get Involved in Multiple Social Networking Websites I would suggest signing up to 2 or 3 social networking websites really. You can then use each of them to promote the others. Invite people from one networking platform to connect with you on the others.

I’ve noticed a pattern lately. Many people are quickly promoted and moved to another part of the business. This has happened time and time again.

Word of Mouth Works Worldwide There are more marketing channels aimed at consumers than ever. Yet more than three-quarters of consumers surveyed worldwide find that consumer opinions are the most effective form of advertising, according to a Nielsen study.

As the number of small businesses continues to grow over the next five years, they will be spending more money online, new research shows.In a new report, “U.S. Online Small Business Market Category Forecast, 2007 to 2012,” New York-based JupiterResearch projects that total online spending by small businesses will exceed $70 billion by 2012, up from $47 billion in 2006.

How To Track Your Competitors In business, you always need to know what your competitors are doing. To survive you must perform competitive intelligence activities and monitor the broader market for new developments that could affect your company, your products and brands, suppliers, and distributors.