Mailing to rented or purchased e-mail lists won't establish the trust you need to reap - and keep - customers. Here are some strategies that will.

As a freelancer (or potential freelancer), you live and die by your ability to sell your services. And unless you’ve got some kind of agent or marketing firm doing your marketing for you, you’ve got to be your own marketer. If you’re like me, that doesn’t come naturally.

Taking a young business global shouldn't be a long-term dream -- it should be a reality. But going global, even in the fully-connected Web world, still requires more than just hanging up an Internet shingle and watching orders come in.